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42 of the Best SEO Tools for Auditing & Monitoring Your Website

Enter any site to see an instant competitive analysis, including a list of your top SERP competitors and keyword & content opportunities. This innovative tool leverages AI to analyze your content’s alignment with SEO best practices and offers suggestions for improvement. Find a suite of SEO tools that includes a site auditor, a SERP tracker, a backlink tracker, and more with SEObility.

Top 15 AI SEO tools to supercharge your digital marketing strategy

seo tools

This tool will crawl the specified URL, extract text as a search engine would, remove common stop words and displays the density of your keywords. Cloaking refers to the practice of showing one version of a web page to humans, but a different version to search engine spiders. For search engine optimization, cloaking is generally considered bad practice and should be avoided. Search engines want to index what the user sees, and can get pretty suspicious and even levy penalties if they think something deceptive is going on. Enter the URL of any web page to run the Check Server Page tool below.

  • This saves you from relearning systems and migrating data as your needs increase.
  • This SEO tool provides a treasure trove of information that can help your SEO campaign in countless ways.
  • Google Looker Studio is a free tool that helps you create SEO dashboards that are visually appealing and customizable.
  • If you want your website to rank higher on Google, then consider adding Ahrefs to your tech toolbox.

While some try to solve this problem by adding more specialists to the team, the most forward-thinking agencies take a different approach. It turns out that the solutions that helped win those first few customers rarely scale when the customer list doubles or triples. What starts as cheap and easy-to-manage SEO workflows gradually turns into a maze of disconnected processes that become increasingly difficult to manage. This causes pressure to scale operations and maintain quality simultaneously.

seo tools

SEO Cloaking Checker

seo tools

Once you register, you’ll get three keyword reports per day for free, although some of the data is withheld. Monthly paid plans start at $9, and a lifetime plan starts at $99. Providing real-time insights into keyword rankings, search traffic, and indexing status, GSC allows users to pinpoint and fix technical issues that may affect visibility. There are endless paid software suites that offer robust tools to meet most SEO needs—from keyword research to backlink analysis—in much greater depth. But the tools above can prove pretty useful for the price (free!). Though you’ll need a paid account to access most of them, SEO Anomaly Semrush offers a handful of free SEO tools to help you monitor and improve your site’s search performance.

Pros & Cons

There is a free and paid version of Screaming Frog, but no free trial. The free version is likely enough if you’re just starting out with a single website as you’re limited to 500 URL, or page, crawls. If you’re well versed in SEO tactics and SEO is critical to the success of your business, then take a close look at Semrush. This all-in-one tool offers everything you need to optimize the sites you manage for search.

seo tools

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